Trust in Nonprofits and Philanthropy

Nonprofits remain the most-trusted institutions in America, even as trust in government, corporations, media, and philanthropy remains significantly lower.

Trust in Nonprofits and Philanthropy

Nonprofits remain the most-trusted institutions in America, even as trust in government, corporations, media, and philanthropy remains significantly lower.

Public trust is the currency of the nonprofit sector.

Without the public’s trust, everything nonprofits and philanthropies do to advance their missions becomes harder, if not impossible.

For the seventh year, Independent Sector partnered with Edelman Data & Intelligence to examine how the American public views nonprofit and philanthropic organizations. The 2026 study includes a nationally representative survey of 3,000 U.S. adults and politically representative online focus groups.

This year’s findings show that nonprofits remain a rare point of common ground. Americans continue to trust nonprofit organizations more than government institutions, corporations, the media, and philanthropy — and increasingly see nonprofits as institutions that can bring people together and improve their communities.

The research also identifies a clear responsibility that accompanies this trust. Americans want nonprofits to be transparent about their funding and operations, accountable to the communities they serve, open to direct participation, and cautious and forthcoming when using artificial intelligence.

Key Insights

56% of Americans report high trust in nonprofit organizations.

Trust in nonprofits remains stable and higher than trust in any other major institution measured, including the military, small businesses, law enforcement, the news media, large corporations, and government.

Americans increasingly see nonprofits as institutions that can bring people together.

Half of respondents believe nonprofit organizations are making divisions in America better, an increase from 44% in 2025. By comparison, only 20% say large businesses and corporations are making divisions better, and 20% say the same of the federal government. Direct participation also strengthens trust. Among people who engaged with a nonprofit during the past year, 60% said the interaction increased their trust in nonprofits.

Transparency and community connection are central to maintaining trust.

Nearly three-quarters of Americans say their trust would be positively affected when nonprofits are transparent about how they use their funds (74%) and where their funding comes from (73%). Trust is also strengthened by governance practices that bring communities into organizational decision-making. 62% say a governing board that includes people who have used an organization’s services would positively affect their trust.

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