Your mission might not be directly related to advocacy or elections — but it’s still critical for your organization to have a voter engagement plan. As the most trusted institutions in our communities, nonprofits are uniquely effective in driving voter registration and turnout. Citizens who vote are not only more engaged with nonprofit organizations, they are more likely to volunteer, contact their elected officials, and stay informed about local affairs. When more marginalized constituents vote, the government works for and alongside them, rather than dictating to them.
If you want elected officials to take your mission and the people you serve seriously, you need to make sure your stakeholders get out and vote! Your staff, volunteers, donors, and constituents are experts on why your issues are important to your community. By voting, they hold elected officials accountable and ensure their voices will be heard in the policy process.
Voter Engagement Tools & Resources
– Community Foundation of Greater Atlanta