Adjoa B. Asamoah is an award-winning impact strategist, international influencer, and racial equity, diversity, and inclusion champion—with expertise that includes delivering targeted training, and leveraging cultural intelligence and behavioral psychology to create winning campaigns. She is a trusted advisor to federal, state, and local officials, and she’s highly sought after to develop both high-profile and grassroots stakeholder coalitions. As a mover of policy and keeper of culture, evidenced by the legislative victories she spearheaded to codify the nation’s first Office on African American Affairs, and introduce and pass the groundbreaking anti-hair discrimination CROWN (on behalf of the coalition), she mobilizes leaders and communities for social change and collective political action.
As a leading authority, Adjoa provides training and consultative services for corporate, government, and institutional clients. Notably—during the 2018 midterm election cycle, she served as the sole consultant for the DNC who helped develop the Black engagement and mobilization strategy, worked with local officials nationwide, and liaised with the Congressional Black Caucus. She has chaired the Democratic National Committee-African American Leadership Council since 2018, and helps lead African Diaspora for Biden. She has served as adjunct faculty in psychology and African American Studies, and is a frequent guest speaker and presenter at universities and conferences. Because of her powerful network and unparalleled communication style, she has been tapped by entities like BET and Sirius XM to serve as a guest host.
Adjoa completed undergraduate and graduate studies at Temple University, earning degrees in Psychology, African American Studies, and Educational Psychology. She holds a post-master’s certificate in Applied Behavior Analysis from St. Joseph’s University, and holds multiple licenses including one as a behavior specialist. Adjoa is a distinguished alumna of the Women’s Campaign School at Yale University, completed the UPENN Equity Institute for Doctoral Students at the Center for the Study of Race and Equity in Education, was an international student—studying abroad at the University of Ghana, and she is a doctoral candidate in Leadership (Administration and Policy) at The George Washington University.
Adjoa’s thought leadership in the equity arena resulted in an appointment as a senior policy advisor in the District of Columbia’s Executive Office of the Mayor, followed by an appointment to the Commission on African American Affairs, where she served as the highest ranking elected member. She’s been appointed by multiple DC superintendents to the federally mandated State Title I Committee of Practitioners—where she’s been elected as chair for 3 consecutive years. Adjoa was appointed by the president to Temple University’s Affirmative Action Committee, and has provided leadership and subject matter expertise as an appointee to numerous commissions, boards, think tanks, and advisory councils for organizations including the NAACP, National Urban League, Delta Sigma Theta Sorority’s National Social Action Commission, and the National Coalition of 100 Black Women’s National Public Policy Committee.